3 Reasons Why You Might Want To Use SMS To Market Your Business

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Improving Your Business Property This Summer Are you a busy business owner? Maybe, you’re looking for ways to enhance your business property this summer. If you can relate to this scenario, consider upgrading the front door of your business establishment. The front door is one of the first things customers will notice when they visit your business. Giving the interior of your business property a fresh coat of paint is also a wonderful idea. If the parking lot in front of your business’s building has seen better days, consider having it repaved. You want to provide your customers with easy and safe access to your place of business. On this blog, I hope you will discover the importance of keeping your business property beautiful and inviting. Enjoy!

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SMS is the system involved in sending a text message to someone. If you own a business, you could consider allowing customers to opt-in to receiving special text messages from you whenever you have a sale or some other kind of offer on tap. If you've never tried marketing through SMS before, here are a few reasons why you might want to try it.

Won't Break Your Budget

Sending out a text message is not very expensive. Even sending out large batches of messages will likely come in at a reasonable price. Compare that with the cost of making yet another sign or billboard and it becomes clear why text messages are becoming a favorite advertising technique among business owners today.

People Will Actually See It

Have you been sending out your deals through an email system? Chances are some of those emails might not even be viewed by the customer. First, you have to get past the spam filter. Then, you have to hope the customer actually clicks on the email instead of just deleting it. But a text message is different. Most people have notifications for text messages that automatically pop up on the phone's lock screen. Even if they don't read the full message, they'll at least be made aware that you tried to contact them. Text messages are usually viewed in short order compared with emails which some customers may let build up for weeks before cleaning them out.

It Can Be Automated for You

SMS sounds like a good marketing idea, right? Well, it's time to grab your phone and start texting each customer one by one. Just kidding. Today, all you have to do is select a business SMS service provider and you'll be on your way. Once you collect the customer's phone number, you can insert them into an automated system that will send out fresh texts as often as you like. Just be sure you don't overdo it, or you'll risk annoying and then losing that customer. 

If you haven't yet started using text messages as part of your marketing plan, today is the day to start. Text messages are incredibly cheap to send and this form of marketing overall is likely to come in well under the price you would pay to say, put up a new billboard. Texts also have a higher amount of engagement. For more information, talk to a business SMS service provider today.

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